If you miss the winter windows, look for sales during:
The best time to buy exercise equipment depends on whether you are looking for new retail models or deep discounts on used gear. Generally, offer the most widespread retail sales, while late spring and summer are prime for finding used equipment at a fraction of the cost. The Retail Calendar: When to Buy New when is best time to buy exercise equipment
Many experts consider this the absolute best time for total discounts. Expect massive sitewide sales from brands like NordicTrack, Peloton, and Rogue Fitness, often starting as early as mid-November to beat the January rush. If you miss the winter windows, look for
This is often considered the peak season for fitness gear. Retailers capitalize on New Year's resolutions with significant price cuts on treadmills, ellipticals, and stationary bikes to attract new enthusiasts. Expect massive sitewide sales from brands like NordicTrack,
This is a key window for smaller home gym essentials like dumbbells, resistance bands, and smart fitness devices. The Strategic Windows: When to Buy Used New Year's Fitness Sales (2026) - Garage Gym Reviews