: Research by sciencehappiness.com analyzed over 1 million tweets to rank the world's most followed people, identifying Selena Gomez as the "#1 positive influencer". The study found that 38% of tweets about her were positive, the highest among top celebrities.

Several academic papers and research studies analyze the Twitter activity and influence of Selena Gomez , focusing on topics such as cyberbullying, influencer impact, and social media rhetoric.

: This 2024 study uses a descriptive qualitative approach to analyze Twitter transcripts related to the public "drama" between Gomez and Bieber. It identifies fanaticism toward idols as a primary motive for aggressive online behavior and cyberbullying.

hate speech of x (twitter) users towards two foreign celebrities

: Earlier research by analytics company D'Marie analyzed 56 metrics across Twitter, Facebook, and Instagram to value a single post from Gomez at over $550,000, highlighting her significant commercial influence compared to other top-tier influencers.