Many dealers pre-install "protection packages" (pinstripes, nitrogen air) that are high-margin fluff.
Never negotiate on monthly payments; focus on the total price including taxes and fees.
Toyota rarely offers massive rebates on the Highlander; 1.9% to 4.9% APR deals are more common than cash off. The Buying Experience
Top-rated experiences involve "no-haggle" dealers who provide out-the-door (OTD) pricing via email.
To ensure a positive experience and a fair price, follow these steps: