You have a "million-dollar" idea. You run it by your friends, your colleagues, and even your mom. They all say the same thing: "That's amazing! I’d definitely buy that."
The problem isn't that your idea is bad; it’s that you asked the wrong questions. You asked for opinions, and people—especially your mom—will lie to you to protect your feelings. What is The Mom Test? The Mom Test
Humans are terrible at predicting their own future behavior. Never ask, "Would you use this?" or "How much would you pay?" These are hypothetical questions that lead to "fluff". You have a "million-dollar" idea
You feel invincible. You spend six months building, thousands on development, and then... Nobody buys it. LinkedIn reviewers highlight this as the classic "false positive" trap that Rob Fitzpatrick’s book, The Mom Test , aims to solve. I’d definitely buy that
According to Unusual Ventures , the "test" consists of three simple rules: