Subtitle Jerry Maguire Here

Agents should represent fewer clients to provide more personal attention and "less money" in exchange for more "humanity". Findings & Analysis

Jerry famously believes that authentic, motivated people (the "fish" in his metaphor) will eventually follow this more sincere path. Impact & Results subtitle Jerry maguire

The sports management industry has become too focused on money and "corporate culture" at the expense of personal relationships and sincerity. Agents should represent fewer clients to provide more

Jerry is fired from SMI shortly after distributing the document. and one employee

He starts his own firm with only one loyal client, Rod Tidwell, and one employee, Dorothy Boyd.