The official music video for "Friday" (Dopamine Re-edit) by and Nightcrawlers is a high-energy collaboration that transformed a viral pandemic-era meme into a global chart-topping hit. Released on February 26, 2021, the video features internet personalities Mufasa (Jeff Obeng) and Hypeman , whose infectious dance routines became a symbol of joy and resilience during worldwide lockdowns. Origin and Viral Success The track's journey began before its official release:

The video and song served as a "cultural remedy" during the COVID-19 pandemic:

: Their enthusiastic celebration of the weekend ("It’s Friday then, then Saturday, Sunday, what?") sparked a massive social media trend, with celebrities like Kanye West and Katy Perry participating in the dance.

: DJ Riton and producers The Invisible Men collaborated to formalize the meme into a song, heavily sampling the original MK remix of "Push the Feeling On" to create the "Dopamine Re-edit". Cultural Impact and Performance

: The song reached number one in Flanders and Poland and the top 10 in the UK, Germany, and Italy.