Pornfree Granny ✧

This group remains the most loyal to cable TV and news. However, they are increasingly switching to FAST services (like Pluto TV or Tubi) to avoid the rising costs and "intrusive" nature of premium subscription video-on-demand (SVOD).

TMT Predictions 2026: The AI gap narrows but persists - Deloitte pornfree granny

As the "average American audience" ages and becomes more diverse, there is a growing expectation for inclusive representation and characters that reflect the complexity of modern aging. This group remains the most loyal to cable TV and news

Generative AI is being used to improve audience intelligence , helping media companies target granular segments like "legacy holdouts" with more relevant content recommendations. Generative AI is being used to improve audience

Consumption of news remains a daily ritual. Interestingly, even in this demographic, there is a gradual shift toward social video for news consumption , mirroring a global increase from 52% to 65% since 2020. 3. Technological Impact & Risks Technology is both a bridge and a barrier for this segment.

The following report provides an overview of the "granny" entertainment and media segment as of early 2026, focusing on consumption habits, emerging content trends, and the technological shifts influencing this demographic.