Money: Mad

is a high-energy American finance television program hosted by Jim Cramer that first aired on CNBC on March 14, 2005. Positioned as an entertainment-style financial show rather than a traditional news broadcast, its mission is to "level the playing field" for individual investors by teaching them how to think about the market like professionals. Origins and Concept

: The show was conceived by Susan Krakower , then CNBC’s interim head of prime-time programming. Mad Money

: Krakower wanted to create the " SportsCenter of financial shows" to better suit Cramer’s manic enthusiasm, which she felt was stifled in the traditional format of his previous show, Kudlow & Cramer . is a high-energy American finance television program hosted