(official Video) 4k | Ivana Boom Nikolic - Ispocetka

"Ispočetka" (translated as "From the Beginning") is the debut solo single by Serbian singer , released on October 4, 2022. This high-energy pop track marked a significant career milestone, serving as her first independent release following the disbandment of the popular girl group Hurricane, which represented Serbia at Eurovision 2021. Artistic Direction and Collaboration

: The official music video, filmed in 4K resolution, was directed and photographed by Dušan Jauković . It emphasizes Ivana's background as a professional dancer and model, featuring polished choreography and multiple high-fashion looks. Lyric Themes and Analysis Ivana Boom Nikolic - Ispocetka (Official Video) 4K

As her solo debut, the track was viewed by fans and critics as a test of her ability to maintain the momentum generated by Hurricane. The performance-heavy video and modern pop-trap production aligned her with current regional trends, establishing her "Boom" persona as a solo entertainer capable of carrying a large-scale visual and musical production. "Ispočetka" (translated as "From the Beginning") is the

: It was composed and arranged by Nemanja Antonić , with lyrics co-written by Antonić, Kosana Stojić , and Ivana's former Hurricane bandmate Sanja Vučić . It emphasizes Ivana's background as a professional dancer