Buying life insurance is a selfless act. It says: "I want you to be okay, no matter what happens to me."

The ultimate "I love you" isn't a gift; it's a guarantee. 💌

1/ Let’s talk about the hardest sell in the world: Life Insurance. Why is it hard? Because no one wants to think about the end. But here is how you frame the conversation: 🧵

3/ Your ability to earn money over the next 30 years is your biggest asset. If you owned a machine that printed $100k a year, you’d insure it, right? You are that machine.

Who is your (e.g., Gen Z, retirees, business owners)?