Baños emphasizes that Machiavelli was not "evil," but a . The book serves as a bridge between the 16th-century Florentine court and today’s digital, globalized world.
Using fake news and propaganda to destabilize rivals. El Poder Un Estratega Lee A Maquiavelo (Pedro ...
In El poder: Un estratega lee a Maquiavelo , Pedro Baños analyzes the timeless principles of Niccolò Machiavelli through the lens of modern geopolitics and leadership. He argues that while the world has changed, the fundamental nature of power remains constant. The Core Premise: Realism Over Idealism Baños emphasizes that Machiavelli was not "evil," but a
Baños agrees with Machiavelli that humans are often fickle and self-interested. In El poder: Un estratega lee a Maquiavelo
Baños suggests that while "soft power" (love) is ideal, it is fragile.
Strategic communication is the most powerful weapon in a "hybrid war" context. 2. Virtù and Fortuna Baños updates these classic concepts for the 21st century: