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: Using data to nudge users toward specific actions, such as healthier habits or buying choices.

: View or download the Analysis of IoB in Healthcare on SSRN to understand its role in treatment and medical wellness. Download File Internet of Behaviors (IoB).sanet...

The Internet of Behaviors (IoB) is an extension of the Internet of Things (IoT) that focuses on analyzing and influencing human behavior using digital data. It combines , behavioral science , and human psychology to understand the "why" behind user actions. : Using data to nudge users toward specific

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: Traces of data left behind during online activities (social media, browser history, GPS).