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: The Ocean Star collection emerged, featuring the Aquadura cork seal system for superior diving performance.

In the early 20th century, Mido first made waves by catering to the booming automotive market, crafting timepieces shaped like the radiator grills of and Fiat . By the 1930s, the brand introduced the Multifort line—a pioneer in water-resistance and shock-resistance that remains a cornerstone of the brand today. As decades passed, Mido continued to innovate: buy mido watches

The story of Mido is one of technical precision hidden behind timeless elegance. Founded in by Swiss watchmaker Georges Schaeren , the name comes from the Spanish phrase "Yo mido," which translates to "I measure" . While many brands chase fleeting trends, Mido has spent over a century drawing inspiration from iconic architecture to create watches that feel as enduring as the landmarks they mirror. The Evolution of a Legend : The Ocean Star collection emerged, featuring the