: Prioritize reviews and creators over traditional ads.
: Brands like Sandro and Shein (via Shein Exchange ) have launched their own peer-to-peer platforms to retain customer loyalty and capture the 60% of consumers who see the most value in secondhand apparel. 5. Key Strategic Recommendations for Brands buy at brands
: Communities shape decisions; 98% of consumers trust peer recommendations from online groups. : Prioritize reviews and creators over traditional ads
: Remains the top retail brand with a value of approximately $299.3 billion . buy at brands
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