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: Kia was a "budget" brand trying to gain a foothold against Honda and Toyota.

The phrase "" refers to a famous marketing campaign launched by Kia Motors in the early 2000s to boost sales of their larger vehicles . 🚗 The "BOGO" Strategy buy a kia get a rio free

: Some dealerships use "Buy a [Model], Get a [Model] Free" as a headline for lease-only deals or high-interest financing packages. : Kia was a "budget" brand trying to